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FROM THE MOTORCITY TO YOUR CITY BEFORE YOU GET FADED GET RETROSHADED®
In the 1980s-1990s when snowboarding was just becoming a thing, Ski Resorts wouldn't let snowboarders use the ski lifts on the mountain. If they wanted to snowboard, they had to hike up the back of the hill/mountain.
Retro Snowboarding
brand INSPIRATION
After completing a difficult 12 month non-compete employment period in May of 2020 (OUR STORY) Inspired and motivated by the story of snowboarding, specifically the perseverance Jake Burton & Craig Kelly endeavored while pioneering and creating the sport .We decided to buy some Retro Shades similar to the ones Jake Burton & Craig Kelly sported while trail blazing for snowboarders all over the world! After wearing them at a local resort, we received a lot of attention and noticed there was an opportunity to not only provide a product but more importantly provide a connection and sense of inspiration and unity.
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Detroit, MI
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